Goffman’s view on stigma in which it is a negative action, attribute or reputation pertains to how the majority of people in capitalistic society operate today.
When people first meet each other today, stereotypes and any visual aid predetermines how people perceive an individual. For instance, a person dressed in rags and isn’t hygienic is likely to be judged as a homeless person. While these portrayals are due to a lack of first hand information, these stereotypes or stigmas placed against other people sometimes may help people in day to day interactions. Many times however, stigmas are wrongfully given and are a cause of society’s ignorance to different cultures and norms. Such stigmas include the term terrorist associated with middle eastern ethnics due to the events on 9/11.